Hello!

I’m an interdisciplinary Product & UX Designer based in Fremont, CA with over 9 years of experience crafting end-to-end digital experiences across enterprises, consulting firms, and early-stage startups. My background blends architecture, UX design, product strategy, and illustration—giving me a creative edge to solve complex problems with smart, user-focused solutions.

I’ve had the privilege of leading cross-functional design projects in diverse sectors like healthcare, consulting, edtech, and e-commerce. My work always centers on driving user adoption, enhancing accessibility, and delivering measurable business impact. From building scalable design systems to advancing an organization’s design maturity, I’m passionate about translating tough challenges into intuitive, human-centered experiences that power better products and happier users.

Currently, I’m at Infosys collaborating with global clients to develop intelligent, scalable design solutions that strike the perfect balance between innovation and usability. Previously, I thrived in early-stage startups where agility, storytelling, and design’s strategic role in business growth shaped my approach. This journey has given me a well-rounded perspective on how art, technology, and business intersect in creating meaningful digital products.

Along the way, I’ve also worn many hats—as an illustrator, book designer, and copywriter—helping me bring a richer perspective to design storytelling. When I’m not designing, you’ll find me staying active, getting lost in a great book, or having fun with my partner and daughter.

If you want to chat about how great design can transform your product, or just want to talk art, design, and psychology, drop me a message!

I’m an interdisciplinary Product & UX Designer based in Fremont, CA with over 9 years of experience crafting end-to-end digital experiences across enterprises, consulting firms, and early-stage startups. My background blends architecture, UX design, product strategy, and illustration—giving me a creative edge to solve complex problems with smart, user-focused solutions.

I’ve had the privilege of leading cross-functional design projects in diverse sectors like healthcare, consulting, edtech, and e-commerce. My work always centers on driving user adoption, enhancing accessibility, and delivering measurable business impact. From building scalable design systems to advancing an organization’s design maturity, I’m passionate about translating tough challenges into intuitive, human-centered experiences that power better products and happier users.

Currently, I’m at Infosys collaborating with global clients to develop intelligent, scalable design solutions that strike the perfect balance between innovation and usability. Previously, I thrived in early-stage startups where agility, storytelling, and design’s strategic role in business growth shaped my approach. This journey has given me a well-rounded perspective on how art, technology, and business intersect in creating meaningful digital products.

Along the way, I’ve also worn many hats—as an illustrator, book designer, and copywriter—helping me bring a richer perspective to design storytelling. When I’m not designing, you’ll find me staying active, getting lost in a great book, or having fun with my partner and daughter.

If you want to chat about how great design can transform your product, or just want to talk art, design, and psychology, drop me a message!

Say hi!

Say hi!

surya.vaidy@gmail.com

surya.vaidy@gmail.com

© Surya Vaidyanathan 2024. All rights reserved. Made with filter coffee and 💛.

© Surya Vaidyanathan 2024. All rights reserved.

Made with filter coffee and 💛.